Because of my tendency to overuse adjectives in nonsensical locations, I’m going to go ahead and assume that my event-coverage skills are going to be sub-par/less than decent/kind of crummy/potentially really horrible/probably really disastrous. I’m going to try my best, though, just for the sake of all of you people out there who didn’t get a chance to stop by this past Thursday. Because I know you’re all probably really interested in what it was like to get a little taste of Lookbook in an unlikely location.
For starters, I’ve been an on-again-off-again Lookbook user for more than 4 years ago, joining only a few months after it first launched in 2008. Founded by Yuri and Jason of San Francisco, the website has since grown in numbers in all regards, and (arguably) boasts the best set of users and most practical interface of it’s kind. As I mentioned before, it was a shocker when the head of sales, Huan, emailed me to extend an invitation to join a Bobby Raffin, Julia Monson, Kristy Petra, and Zoe Badley in pseduo-hosting the GAP Styld.by party at the Eaton Centre.
(For those of you unaware, Styld.by is a GAP campaign that intertwines content from Lookbook.nu, Refinery29, Rue Magazine, Stereogum, and Who What Wear.)
A couple of days before the event, we got to go shopping and pick out our outfits. Since I am not really a jeans and a t-shirt kind of lady and there wasn’t a plethora of prints to choose from, I opted for this wicked full-length denim jumpsuit. I decided that to optimize the ridiculousness of it, I would ~leave the belt at home~, so it would be as man-repeller as possible.
It was a great experience being involved in such a great concept with a great brand and a great website. It was also really great meeting/re-meeting 4 great new bloggers/humans, and 1 great Huan. Once again, thank you to Lookbook.nu and GAP for the opportunity, and thanks to Bobby Raffin for being yourself (and also for the pictures).